Women two-wheeler riders in India face all kinds of problems when they ride on the roads, the primary one being the road itself. In a study conducted by the Tvarra Research Centre, the research arm of Tvarra, India'...
Suzuki Motorcycle India Private Limited (SMIPL) has kick-started the second-phase of its helmet awareness campaign – ‘#HelmetForLife. In a bid to promote safe-riding habits and encouraging two-wheeler riders as well...
Triumph Motorcycles, for the first time flagged off a Jammu to Kanyakumari ride promoting safer riding techniques across India. The brand often conducts road safety workshops, where the programmes focus on two-wheel...
Motown India conducted a simple yet decisive test to check the strength of some local helmets vis-a-vis the branded Indian ones. Three branded affordable new helmets from leading and popular Indian brands Steelbird,...
Samsung India Electronics has launched the Samsung Galaxy J3 featuring the S bike mode, an industry-first dedicated feature for two-wheeler riders that is designed to enable responsible and tension free riding. The...
Headfox Innovation Pvt Ltd, a leading Indian wearable brand specialising in Bluetooth-enabled helmets and riding gear, has announced the launch of Tarmac, a next-generation Bluetooth helmet designed t...
Recognising this growing demand for high-performance lighting upgrades, Uno Minda, a leading Tier 1 supplier of proprietary automotive solutions to Original Equipment Manufacturers (OEMs), has launche...
Yokohama India launched the Geolandar X-CV range, originally developed for luxury SUVs wheel sizes above 18 inches, the same technology is now being introduced from 16 inches onwards, bringing premium...